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Momm! YOU CAN’T ZOOM IN ON INSTAGRAM !

Me: No Mom !! YOU CAN’T ZOOM IN ON INSTAGRAM ! OK you just liked the picture Thank you Like literally me EV-V-VER-RR-YY single time I show my mom a picture on Instagram .. Sorry mom but this is true.. #PleaseDontDoubleTap

And the oscar for best content strategy goes to..

Our attention has been drawn to some really entertaining advertising commercials in Ramadan, such as Talabat.com and Zain Telecoms, but what about the best content marketing campaign? Although content marketing is a relatively new direction for marketers in the region,

Marketing in The Holy Month

Ramadan started, and that means Marketing Departments all over the Arab world are getting ready for the busiest season of the year. Every year we witness a barrage of new advertisements and marketing techniques created specifically for the Ramadan season.

Undifferentiated marketing Vs. Targeted Marketing

Market Segmentation: The Organization Challenge The bases for segmentation according to Kolter and Keller (2011) consist of important variables, starting with demographics, and then followed by operating variables and ending with personal characteristic of the buyer. “Market segmentation divides a

Creativity is the new BLACK…

I think we can expect to see HR teams hustling to update leadership assessment tools updated with a box to check off for “creativity” . Personally, I totally agree with such a decision. Every second of everyday, while chatting with

How we handled the world biggest FMCG company’s Instagram account

admin September 15, 2017September 16, 2017 Content marketing, hashtag advertising agency, Hashtag agency, hashtag marketing agency, Hashtag media, hashtag social, hashtag social media agency, instagram marketing, social media advertising, social media advertising GCC, social media advertising Jeddah, social media advertising ksa, social media advertising Riyadh, social media advertising Saudi, social media agency, social media agency Jeddah, social media jeddah, social media marketing saudi, social media Saudi, Social media strategy, social media usage GCC, Sponsored content

More brands have been exploring Instagram after the channel matured around the world. Most of them wanted to be there where millions of people are there; they wanted to engage with them. We followed many brands on Instagram recently, most

Social Media Marketing is changing one Snap at a time

admin September 15, 2017September 16, 2017 Content marketing, hashtag advertising agency, Hashtag agency, hashtag marketing agency, Hashtag media, hashtag social, hashtag social media agency, instagram marketing, Jeddah social media agency Jeddah, snapchat marketing dubai, snapchat marketing saudi, snapchat middleeast, social media advertising, social media agency Jeddah, social media riyadh, Social media strategy, social mediaholic

I have been living, breathing, Social Media for over 4 years now, keeping an eye-out for trends, changes and new waves, trying to keep ahead of the curve. A part of this includes a lot of number crunching, looking at

Why Companies are Turning to SM

admin September 15, 2017September 16, 2017 Content marketing, hashtag advertising agency, Hashtag agency, hashtag marketing agency, Hashtag media, hashtag social, hashtag social media agency, instagram marketing, Jeddah social media agency Jeddah, snapchat content, snapchat marketing, social media advertising, social media advertising Jeddah, social media advertising ksa, social media advertising Riyadh, social media advertising Saudi, social media agency dubai, social media agency Jeddah, social media jeddah, social media ksa, social media marketing, social media marketing saudi, social media Saudi, social media specialists riyadh, social media start up, Social media strategy, Sponsored content

It is seemingly impossible to find a company that doesn’t have an account on one social media platform at least. The more sophisticated and advanced companies, have one on each major platform. But the question then is, why? What empirical

Brands are hot for Snapchat

admin September 15, 2017September 16, 2017 instagram marketing, Jeddah social media agency Jeddah, snapchat content, snapchat marketing, snapchat marketing dubai, snapchat marketing saudi, snapchat middleeast, snapchat stats middleeast, snapchat strategy, social media advertising, social media advertising ksa, social media advertising Riyadh, social media advertising Saudi, social media agency, social media agency dubai, social media jeddah, social media marketing, social media marketing saudi, social media Saudi

All clients are asking about Snapchat, should their brands join the platform now, in 2016, or in 2017? Is it bad for our brand image? Is it an official social platform or not, is my audience on it? And many

Evolution of Social Media Advertising

admin September 15, 2017September 16, 2017 Jeddah social media agency Jeddah, social media advertising, social media advertising GCC, social media advertising ksa, social media advertising Riyadh, social media advertising Saudi, social media agency, social media expert riyadh, social media jeddah, social media ksa, social media marketing agency, social media marketing saudi, social media riyadh, social media Saudi

It feels like just yesterday we were all excited about the new idea of a website that can play videos on demand and you could upload your own videos. YouTube was the hottest thing around. Can you believe that was