This case study illustrates the growth in engagement metrics following the implementation of the Always On strategy alongside ad optimizations to achieve the highest CPM and cost per engagement results. After two months of employing this strategy, we began to observe significant differences as our KPIs were accomplished.
Objective Identification
Objective: We partner with the content department to assess the optimal content strategy that can yield favorable outcomes. Additionally, we engage with numerous targeted audiences to fulfill our KPIs.
Goal: Enhancing engagement and fostering digital growth for the accounts.
