More brands have been exploring Instagram after the channel matured around the world. Most of them wanted to be there where millions of people are there; they wanted to engage with them. We followed many brands on Instagram recently, most
I have been living, breathing, Social Media for over 4 years now, keeping an eye-out for trends, changes and new waves, trying to keep ahead of the curve. A part of this includes a lot of number crunching, looking at
It is seemingly impossible to find a company that doesn’t have an account on one social media platform at least. The more sophisticated and advanced companies, have one on each major platform. But the question then is, why? What empirical
All clients are asking about Snapchat, should their brands join the platform now, in 2016, or in 2017? Is it bad for our brand image? Is it an official social platform or not, is my audience on it? And many
It feels like just yesterday we were all excited about the new idea of a website that can play videos on demand and you could upload your own videos. YouTube was the hottest thing around. Can you believe that was
Is the word social mediaholic confusing you? Used to hearing the words alcoholic, workaholic, and shopaholic? Well social mediaholic is the new buzzword. The time spent on social media nowadays is increasing dramatically. Additionally, new social media platforms are gaining